by fifteen4 | May 2, 2024 | Thought Leadership
Over the past few years, the word ‘mindfulness’ has been a trending term on our social media channels, in podcasts, celebrity interviews, and maybe even during our IRL (that’s ‘in real life,’ for the over-40 crowd) conversations. But what does it actually mean?...
by fifteen4 | Apr 18, 2024 | Thought Leadership
The distinction between B2C and B2B marketing is a heavily covered topic across the marketing content sphere. A Google search of ‘the difference between B2B and B2C marketing’ yields content written by sources from LinkedIn to Hubspot to the U.S. Chamber of Commerce....
by emily wolf | Aug 31, 2020 | Thought Leadership
Start writing better brand content I’ve talked about creating a content calendar and establishing relevant content categories for your brand, but today we’re going to talk about how to write better content for your brand (to be used on any channel) by understanding...
by mdeville | Jul 17, 2020 | Thought Leadership
This could be a very short blog post, depending on your point of view. The short answer is WordPress is about as dead as Photoshop, which is not dead at all. I’d like to think I’m unbiased, but I’m not… certainly not on this topic. I’ve been using, designing, and...
by emily wolf | Jun 22, 2020 | Thought Leadership
Content calendars: an opportunity to organize chaos, ensure your content is working together, and coordinate your team towards a unified brand goal. While this all sounds great, the question we often get is “Where do I begin?”. Our approach starts with the big picture...