by fifteen4 | Apr 25, 2024 | Thought Leadership
Remember the good old days when your marketing team only had one agency relationship to manage? We don’t either – that was a long time ago! For most in-house teams, managing numerous agencies has been the norm for years. Some of our larger clients employ...
by fifteen4 | Apr 18, 2024 | Thought Leadership
The distinction between B2C and B2B marketing is a heavily covered topic across the marketing content sphere. A Google search of ‘the difference between B2B and B2C marketing’ yields content written by sources from LinkedIn to Hubspot to the U.S. Chamber of Commerce....
by fifteen4 | Apr 10, 2024 | Thought Leadership
It’s a simple question that we should all be able to answer by now. And yet we hear a surprising range of responses when we pose this question to others. A brand is not just a logo (we all know this) so what is it? We boil it down to two essential and related...
by fifteen4 | Apr 27, 2022 | Team
As our resident pasta aficionado, Andrea also brings over 15 years of project management, marketing, and business development experience to her role as Fifteen4’s Senior Project Manager. Her previous experience includes time with Walden University, Cision, and...
by fifteen4 | Apr 26, 2022 | Team
When he co-founded Fifteen4, Steve Smallman envisioned a company that would love its employees and take amazing care of its clients. Nearly twenty years later, he continues to invest his time as Chief Strategist bringing that vision to life. In addition to listening...