thought leadership
Welcome to our blog …a space designed for Fifteen4 news, advice, commentary, storytelling, and well, how our entire team of leaders think. Here is where we keep all the content that gives you a clearer picture of who we are, what we do, how we think [about the industry we love] and the many ways to tell a brand story, without resorting to buzzwords like “data-driven paradigm shift” or “brand story.”
From Data to Disruption: The Human Side of Alchemy
Alchemy: any magical power or process of transmuting a common substance, usually of little value, into a substance of great value; a form of chemistry and speculative philosophy practiced in the Middle Ages and the Renaissance and concerned principally with...
From Data to Disruption: The Human Side of Alchemy
Alchemy: any magical power or process of transmuting a common substance, usually of little value, into a substance of great value; a form of chemistry and speculative philosophy practiced in the Middle Ages and the Renaissance and concerned principally with...
5 Steps to Creating Great Customer Experiences
Emily Wolf, web designer, shares how to elevate customer experiences with five little things and one, big question, "Are you in business for something other than your business?" How often do you encounter an unexpected, small gesture that makes you say, “Why can’t...
The Design of Experience: The Transparency Transition
Welcome to the Design of Experience: conversations about the ideas that make us feel a tribal devotion to the things we love. This one’s about: Redemption burritos, the Woke Washing Epidemic, and the striking similarities between guts and guac. How has...
The Design of Experience: The Little Things
Welcome to the Design of Experience: conversations about the ideas that make us feel a tribal devotion to the things we love. This one’s about: The attitude adjusting powers of Woodford Reserve, the party scene in airport terminals, and moments of clarity in a...
3 Big Challenges Facing SaaS Marketers
Will Smallman, VP of Business Development, shares why SaaS marketers must invest in messaging, brand identity, and digital to stay afloat in the sea of new competitors entering the marketplace. We recently started working with a Boston-based SaaS start-up who outlined...
Fifteen4 Makes the List of Best Baltimore Branding Agencies
Fifteen4 is proud to be featured on the Expertise list of 2019 Best Branding Agencies in Baltimore! Best Branding Agencies in Baltimore Expertise surveyed over 100 Baltimore branding professionals across five categories (reputation, credibility, experience,...
The Design of Experience: Storytelling is Survival
Welcome to the Design of Experience: conversations about the ideas that make us feel a tribal devotion to the things we love. This one’s about: Indestructible hot beverage containers, shooting Womp rats in a T-42, and the surprising positives behind cardboard pizza...
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thought leadership
Thoughts, opinions, education...things that will make your professional life better.
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podcast
Every episode of the branding world's greatest podcast: The Design of Experience.
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news
The latest happenings within and around the agency.
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culture
Employee and office musings. Usually humorous, always feel-good.