by mdeville | May 29, 2019 | Thought Leadership
Matt DeVille, VP of Digital, shares why any experience that is worth having takes time and thought to create (and that means saying no to spec work and yes to discovering, diagnosing, gaining consensus, and building a strategy—together). Spec Work. Virtually every...
by fifteen4 | Mar 8, 2019 | News
Fifteen4, a Baltimore full-service creative agency, was named the winner in nine different categories at the American Advertising Federation’s Baltimore ADDY Awards on March 7th at the B&O Railroad Museum. The ADDY Awards are an annual event held to recognize...
by rhall | Mar 7, 2019 | Thought Leadership
Ryan Hall, Director of Brand Strategy, shares how and why it’s OK to fail quickly: if you incorporate some relatively cheap and easy testing functions at each step, then you can validate as you go. What keeps a creative team up at night? Upcoming client meeting?...
by mdeville | Mar 7, 2019 | Thought Leadership
Matt DeVille, VP of Digital, shares why your B2B website and digital presence validates your commitment to building a company, and why it needs to speak to users on an emotional level. Over the course of my 20-year career building digital experiences for tech...
by rhall | Feb 28, 2019 | Thought Leadership
Ryan Hall, Director of Brand Strategy, shares why a commitment to design-led thinking at the beginning of a project is key to project success. Ever had an experience where you realized your creative had gone totally off the rails? That a project turned out to be X...
