by Karlee Rockstroh | Sep 23, 2025 | Thought Leadership
11:38 am. A blank artboard stares at me, and I feel that knot forming in my stomach. Deadlines loom over me, internal reviews scheduled to check progress, an exciting new project to work on—and my mind is blank. That’s it, I think, catastrophizing. My creativity...
by Karlee Rockstroh | Sep 2, 2025 | Thought Leadership
Let’s be honest: creative work thrives on clarity—and dies in the fog of vague feedback. If you’ve ever typed “Make it pop” or “It’s just missing something” into an email and hit send… don’t worry, you’re not alone. But we can do better. And better feedback doesn’t...
by Karlee Rockstroh | Aug 18, 2025 | Thought Leadership
You’ve kicked off a project. The strategy’s locked in. Timelines are rolling. Everyone’s aligned. And then—something shifts. Maybe a new stakeholder weighs in. Or the product messaging evolves. Or feedback reveals an unexpected direction. Suddenly, what started out as...
by Karlee Rockstroh | Aug 13, 2025 | Thought Leadership
Let’s set the record straight: your agency isn’t looking for a perfect client. We’re looking for a partner. Someone who’s in it with us. Who wants to collaborate, communicate like a real human, and make some incredible stuff together. Because the truth is, the most...
