by Christina Melito | Jul 30, 2025 | Team
A project manager, marketer, and blogger, Karlee Rockstroh brings energy and a passion for detail to every aspect of her work. After graduating from Hobart and William Smith Colleges, Karlee relocated to Washington, D.C. to merge her interest in political science with...
by Christina Melito | Jul 17, 2025 | Thought Leadership
Brainstorms get a reputation for being spontaneous, off-the-cuff idea parties, and sure, sometimes they are. But if you’ve ever run one, especially for a high-stakes project with nuanced audiences and a picky strategy to follow, you know the truth: There’s way more...
by Christina Melito | May 12, 2025 | Thought Leadership
At First Round NYC 2025, what struck me wasn’t how different each agency was in scale, but how remarkably aligned they were in their pursuit of clarity, originality, and strategy-led branding. From global agencies like Collins and Wolff Ollins to nimble shops like...
by Christina Melito | Feb 22, 2025 | Thought Leadership
Your website is more than just a collection of pages—it’s your brand’s digital handshake. Research shows that users form an opinion about a website in just 50 milliseconds. That means your digital presence must immediately communicate trust, clarity, and value. If...
by Christina Melito | Feb 14, 2025 | Our Work
Diligent “What I initially expected to be a modest talking head video shoot transformed into one of the most professional productions I've ever experienced.” –Michelle Hussain Senior Director, Brand Marketing strengthening Diligent’s industry position with a...
